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Paul & Shark - History
By Darrell Freeman
Paul & Shark was originally founded in 1921 in the village of Masnago which is located in the countryside of Milan. In those early days it was a knitting mill production and the company was trading under its own name. This company continued to trade up until the 1980�s when it was closed down to concentrate their resources on the increasingly popular Paul & Shark brand.

It was in 1977, a division of the company was created, the new division was created to concentrate on the men�s sportswear market and was named Paul & Shark. The new brand was immediately popular and in a few years was regarded as one of Italy�s finest mens brands.

During the late 1970�s and the early 80�s the casual football hooligan scene was taking off in the UK. The football firms started to wear Italian brand such as Stone Island and

Paul & Shark. Suddenly in the UK Paul & Shark had gone from being nothing to being one the most popular brands of designer clothing in the mens market in the space of a few years.

As the brand gained prominence in the UK the price of Paul & Shark clothing started to raise and the brand soon came to symbolise well-off football fans. Today the brand has a selection of mens clothing and the most popular is jumpers and knitwear. There is no doubt Paul & Shark clothing is here to stay and this year enjoys its 30th birthday as one of the leading designer clothing brands.
Darrell Freeman The new www.neatdesignerclothing.co.uk/paul-shark-c-65.html�>Paul Shark range in store now at Neat

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